Geneviève Dugré

Proudly Serving: Montreal North Office, QC

Position: Director Operations Rachelle Béry and Corporate Stores

Core Value: Stay Real

A born leader who pulls no punches, Geneviève Dugré has made a name for herself as a driven, results-oriented woman who truly delivers. After seven years as a successful business consultant, she joined the operations team at Sobeys in 2015. She has a natural ability to listen, question, and think about projects strategically, pushing them forward successfully while working collaboratively with her peers. “It is rewarding and enjoyable to work with such people,” wrote her colleague. “Staying real means not hesitating to express your opinions, even if they’re different from the majority,” said Geneviève. “But it’s equally important to be warm and open with others, because it creates an atmosphere of confidence. When we have confidence, we want to do better.” Always happy to give credit to others, her management style allows others to have autonomy to do their best work. “What I love the most about my work is giving latitude to my store managers so that they can succeed in making a difference in each of their stores,” said Geneviève.