Last year had its ups and downs, so we knew our 2021 Top Value Champions deserved something extra special — a BIG celebration, but unique and personal to them. So, what do we mean by “big”?
Well, think helicopter tour, personal culinary experience with a celebrity chef, a luxurious day at the spa and a sporting event in premium seats. And the best part is that the choice of experience is up to each Value Champion. Yes, that’s right, we’re taking Value Champions to a whole new level by creating tastefully crafted experiences to show these champs just how much they mean to us!
And don’t worry, we’re giving all our teammates a look inside the action. Stay tuned for a recap of each of our winners’ special experiences in the coming weeks.
Without further ado, here are our 2021 Top Value Champions by category and our National Winner, and share with you why they represent the very best of Sobeys Inc. In a year where we received over 5,000 nominations, this is an incredible accomplishment!